What I fix

Find the problem worth solving first.

A website change, a better connection between tools, or clearer information in search. The work starts with understanding what is getting in your way.

Help customers find you

“People nearby are looking for what I do. They just don’t find me.”

I audit your website, business listings, and service information for gaps in local search and AI discovery. Recommendations focus on clear, accurate information that search engines and customers can understand.

What the work can include

  • Search and listing audit
  • Prioritized SEO and service-page improvements
  • Accurate business information across relevant listings
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Get more quote requests

“My website gets visitors, but hardly anyone asks for a quote.”

I review the path from landing on your website to calling or requesting a quote. I implement focused design and usability fixes, or scope a new website when the existing one cannot do the job.

What the work can include

  • Mobile usability and conversion review
  • Clearer service pages and quote forms
  • Tracking for inquiry actions
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Reply to customers sooner

“By the time I get back to someone, they’ve booked somebody else.”

I trace what happens after a customer gets in touch. I connect forms, customer records, and reminders so requests reach the right place and repeat tasks need less manual work.

What the work can include

  • Form-to-CRM connections and lead routing
  • Estimate reminders and agreed customer messages
  • Maintenance of connected tools and automations
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Ask for more reviews

“Customers are happy, but my Google reviews don’t show it.”

I build review requests into your post-job workflow. Every customer gets the same opportunity to leave honest feedback, without rewards or screening for positive reviews.

What the work can include

  • Post-job review request workflow
  • Reminders and a practical response process
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Reach more nearby customers

“I’m open to ads. I want to know what I’m paying for.”

When your margins, budget, and capacity support it, I set up a focused advertising experiment. We agree on the spend and what we can measure before it starts.

What the work can include

  • Google or Meta ad setup
  • A landing page matched to the offer
  • Agreed budget and reporting
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Know what brings in work

“I can see clicks. I can’t tell which ones lead to jobs.”

I connect website activity to inquiries and, where your records allow it, estimates and bookings. We establish a baseline and keep the limits of the evidence clear.

What the work can include

  • Analytics and inquiry-source tracking
  • Conversion tracking
  • Reporting connected to available booking records
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Keep what already works.

If a focused change solves the problem, that is what I recommend. Bigger projects have a defined scope and price before work begins.

A useful place to start

Let’s find your next move.

Tell me about your business. I’ll read your inquiry and email you to arrange a free first conversation.

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Free first conversation. No commitment.